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All-time low: £492.95 on 17/03/2016
Sony Cyber-shot DSC-RX100 III Camera CMOS sensor / Featuring a large one-inch Exmor R CMOS image sensor. The back-illuminated technology doubles light sensitivity and combines with Sony's Column A/D Conversion to reduce noise levels – a great help when photographing in dimly lit environments. Markedly reduced noise is evident even when high-sensitivity settings are used for capturing night landscapes or indoor scenes. Zeiss optics / The DSC-RX100 III sports an all new bright f/1.8-2.8 Carl Zeiss Vario-Sonnar T lens with 24-70mm zoom. This lens is perfect for portraits and macro shots with beautiful defocused backgrounds.
A premium multi-layered T coating also dramatically reduces ghosting and flare caused by light reflection. OLED viewfinder / View every scene in rich detail with the bright and retractable SVGA OLED Tru-Finder. The viewfinder accurately displays what will appear in your recording, including the effects of your camera settings, so you can accurately monitor the results. Tilting screen / Selfies have never been easier with a beautiful 3” (1,229k dots) Xtra Fine LCD Display that rotates in multiple angles. Easily scroll through menus and preview life thanks to WhiteMagic technology that dramatically increases visibility in bright daylight. The large display delivers quality still images and movies while enabling easy focusing operation.